How to Spy on Competitor Campaigns in Search Feed
Approaches to launching search feed campaigns are similar to classic arbitrage, but finding competitor ads can be more challenging. This is especially true for newcomers to the niche, where getting started can feel like a complex quest.
To save time when searching for competitor setups, you can use this algorithm. If a URL contains a template like ?backfill=KW1+KW2, it’s likely that the creative leads to a landing page with targeted keywords.
To save time when searching for competitor setups, you can use this algorithm. If a URL contains a template like ?backfill=KW1+KW2, it’s likely that the creative leads to a landing page with targeted keywords.
How to Search for Creatives for Search Feed Arbitrage
- Open any spy tool.
- Select the e-commerce category and a suitable GEO (geographic region).
- Check links in creatives or filter using the search function.
In the example below, you can see an ad with detailed interaction statistics. TikTok Ads, for instance, shows that in one day, the creative garnered 5,600 impressions and 71 likes.
Example of a Creative for Search Traffic
By clicking on the link, enabling a VPN set to Romania, you can view the targeted keywords. If you change the country, the keywords will automatically adjust to the user’s GEO. This is a clear example of a search feed provider campaign.
Intermediate Landing Page
Similarly, you can analyze campaigns in other spy tools, study successful approaches, and create unique creatives. Knowing which types of videos perform well can help you save budget and optimize your strategy.
Entering the Search Arbitrage Niche
The entry barrier for search arbitrage can be high, but joining a team can provide valuable experience. Once you understand the market mechanics, you can plan independent launches with your own budget in the future.
Example of a Creative for Search Traffic
By clicking on the link, enabling a VPN set to Romania, you can view the targeted keywords. If you change the country, the keywords will automatically adjust to the user’s GEO. This is a clear example of a search feed provider campaign.
Intermediate Landing Page
Similarly, you can analyze campaigns in other spy tools, study successful approaches, and create unique creatives. Knowing which types of videos perform well can help you save budget and optimize your strategy.
Entering the Search Arbitrage Niche
The entry barrier for search arbitrage can be high, but joining a team can provide valuable experience. Once you understand the market mechanics, you can plan independent launches with your own budget in the future.
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